Frankly I'm surprised automatic mowers aren't more popular. Graze Mowing. Ownership Status Publicly Held Financing Status Formerly VC-backed Primary Industry The LOI with that company for the purchase of 200 mowers, which could represent $18 million in revenue for Graze. Survey data shows that as much as 46% of gross revenue is derived from mowing services, making commercial lawn mowing a $23 billion per year industry with the opportunity to grow to $32 billion in the United States in 2024. He designed/built one of San Francisco Bay Areas first green roofs at the GAP headquarters and oversaw the iconic California Academy of Sciences two-and-a-half acre green roof in Golden Gate Park. That is, Graze is both a hardware and a software company. quotes delayed at least 15 minutes, all others at least 20 minutes. In September . Graze is a developer of a fully autonomous commercial lawn mower created for landscaping companies. This site is operated by SeedInvest Technology, LLC ("SeedInvest"), which is not a registered broker-dealer. Reddit and its partners use cookies and similar technologies to provide you with a better experience. Agricultural technology seems to be the darling of venture capital money as of late. On one side, they sell the robotic lawnmower for $30,000 per mower. We project this customer alone could represent $36 million in gross revenue every 5 years. PreIPO Buzz is not a registered broker-dealer. Many more companies will come forward over the next several years with competing products, especially if the space starts to grow. Your submission was automatically removed because it contains a keyword not suitable for r/investing. While the company must disclose certain information, since the company is at an early-stage they may only be able to provide limited information about its business plan and operations because it does not have fully developed operations or a long history. All rights reserved. Despite what individual companies may promise, theres always the chance of losing a portion, or the entirety, of your investment. Which raises another concern - if it's cutting during the day, players aren't going to be happy to have to adjust their shots around it. Graze Mowing. As such, Graze will be able to hurdle switching costs obstacles and gain mass adoption, as evidenced by its $18m in potential revenue via a conditional Letter of Intent from . disclosed in Grazes profile and Offering Circular. Two Wall Street Legends will reveal their #1 recommendations and full "roadmap" for navigating the coming AI revolution. With a fairly even split in the industry between the commercial and residential segments, commercial landscaping, Grazes target industry, has the opportunity to reach $70 billion. As readers of mine know,Im hugely bullish on the equity crowdfunding space, seeing it as an enormous opportunity for retail investors to diversify their portfolio with potentially explosive early-stage investments in tomorrows most important companies. Its largely low-level labor automation. Currently there is no market or liquidity for theseshares and the company does not have any plans to list these shares on an exchange or other secondary market. The result is lower fuel costs, reduced carbon emissions, increased efficiencies, and improved safety measures. We cannot assure you that the necessary funds will be available on a timely basis, on favorable terms, or at all, or that such funds, if raised, would be sufficient. 2021 Pre-IPO Buzz | All Rights Reserved, What makes Graze such an exciting opportunity? Founders Graham Bosher. Be a tax right off right using solar energy. Personal information such as your current address and phone number, ABA bank routing number and checking account number (typically found on a personal check or bank statement). when the closing occurs and your securities have been issued. Graze is bringing intelligence, automation and sustainable solutions to commercial lawnmowing. Additionally, many of our competitors have greater brand recognition and an existing set of customers that they will be able to leverage when launching competing technologies. Companies seeking startup investments through equity crowdfunding tend to be in earlier stages of development and their business model, products and services may not yet be fully developed, operational or tested in the public marketplace. 1125 N. Charles St, Baltimore, MD 21201. Many of our competitors have more resources and greater market recognition than we do.Because we are a new entrant to the commercial landscaping market, there are already a number of companies that have more resources and greater market recognition than we do. Learn More Yes With fuel and labor costs removed from mowing services via the introduction of its electric, autonomous mower, Graze offers its customers an immediate and substantial boost in profits. In a decade, a quarter of commercial lawnmowers across the U.S. could be robotic lawnmowers, and Graze could own half of that market. Secondly, the commercial lawncare industry has historically been recession-proof. This is good news for Graze: as the commercial landscaping services industry grows, so does its core offering of lawn mowing. Accordingly, any potential investor who anticipates the need for current dividends or income from an investment should not purchase any of the securities offered on the Site. He earned his degree in Mechanical Engineering at CalTech, where he founded an interdisciplinary program to evaluate the next generation of energy storage for vehicles. Each Graze mower can be controlled from a computer, tablet or smartphone. Neither SeedInvest nor any of its officers, directors, agents and employees makes any warranty, express or implied, of any kind whatsoever related to the adequacy, accuracy or completeness of any information on this site or the use of information on this site. Safety costs come down to zero. Investors investing $200,000 or more will have individual yearly investor call with CEO. At first pass, the technology here doesnt seem terribly hard to replicate. Investors investing $100,000 or more will benefit from yearly investors call. While Graze is the first company to apply full autonomy to the commercial lawn-mowing segment, they wont be the last. I am a bot and sometimes not the smartest so if you feel your comment was removed in error please message the moderators. We rely on a small management team to execute our business plan. "The SEC has qualified this offering" means the SEC has permitted Graze to offer for sale the Specifically, Graze has signed LOIs from Mainscape, Sundale Country Club and Mirandas Landscape. Unlike listed companies that are valued publicly through market-driven stock prices, the valuation of private companies, especially startups, is difficult to assess and you may risk overpaying for your investment. A money saver for businesses means a money maker for investors: Graze can provide commercial landscaping companies with as much as a 50% reduction in labor costs. What makes Graze such an exciting opportunity? Lastly, Grazes proprietary technology means it will not be impacted by competition for the foreseeable future. Currently there is no market or liquidity for these securities. Money & Mimosas and the issuer of this offering make no promises, representations, warranties, or guarantees that any of the services will result in a profit or will not result in a loss. Graze Mowing Automation Machinery Manufacturing El Segundo, CA 1,560 followers The World's 1st Electric, Fully Autonomous Commercial Lawn Mower. One gas mower running for one hour emits the same amount of pollution as 40 internal combustion cars. The current financing round values Graze at $23 million (pre-money). Residential robotic vacuum leaderiRobot(NASDAQ:IRBT) gives us a peek at how Grazes growth trajectory could look over the next few years. Traditional commercial mowers, on the other hand, can cost up to $15,000 . Although the U.S. commercial landscaping industry is worth $98.7 . As stated earlier, one of the major risks with Graze is that the company hasnt actually delivered any lawnmowers yet, because the product is still in development mode. Within the United States, commercial lawn mowers represented $1.4 billion of the $5 billion lawn mower market in 2016. The cutting deck is removable for easy access as well. Graze revolutionizes the lawn mowing process, as landscapers can reduce four to five-person teams to just two people. We will be at a disadvantage as we are a new entrant with significantly less resources and minimal market recognition and penetration. We are still developing our minimum viable product that will go into mass production. A convertible note is a unique form of debt that converts into equity, usually in conjunction with a future financing round. Graze also has terms with the city of Glendale and Pasadena. Create an account to follow your favorite communities and start taking part in conversations. The razor-thin profit margins are due to the industrys biggest pain points including labor costs, fuel costs, safety-related workers' compensation, and pollution. 1125 N. Charles St, Baltimore, MD 21201. Granted, it can cut unattended all day where it occasionally pauses for recharging. We are excited to unveil the future of commercial lawnmowing with our new Graze commercial mower." The new model comes equipped with longer battery life. They only work well if you have a flat yard. Increasing competition will create obstacles to volume and revenue growth, and result in margin pressures. Without these letters of intent, we would have no interest from prospective customers, which may affect our revenue and growth projections. The SAFE would convert to real equity shares once the company has a real funding round with professional investors. That's it. Its autonomous mowers allow Landcare to automate the land mowing process and reallocate team resources to spend more time on other landscaping services. First, our Series B is now open for investments! Those challenges include: Graze has created a fully autonomous, electric lawnmower which addresses and eliminates allof these pain-points. There's the shell, which houses the battery, cameras and sensors that can detect objects a couple feet away, as well as the detachable mower deck, which can be dismounted for easy storage, cleaning and sharpening of the blades. Not golf courses. It can not be reproduced or used in any manner whatsoever without the written permission of Danetha Doe. Our management team is currently small and made up of only one full-time individual, John Vlay whom we rely on to help us raise funds and help grow our business. Its autonomous mowers allow Landcare to automate the land mowing process and reallocate team resources to spend more time on other landscaping services. Rivian shares are down 82.9% in 2022 through Dec. 27. We could be adversely affected by product liability, personal injury or other health and safety issues. Graze raised roughly $14.4 million of a $15 million goal for its robotic mowing initiative through crowdfunding as it rolls out multiple pilot programs using the tech. 06/16/21 AT 9:16 PM. The costs of implementing solar vastly outweigh the costs of plugging in something and using electricity to charge. Graze expects its production machines to have a 5-year useful life, defined by the ability to effectively and precisely mow turf through the end of that period. An Offering Statement Regarding This Offering Has Been Filed With The SEC. Santa Monica, California, United States 1-10 Equity Crowdfunding Private www.grazemowing.com/ 36,792 Highlights Total Funding Amount $7.6M Contacts 4 Employee Profiles 3 Investors 4 Similar Companies 7 Apr 6, 2020 / Connor Doherty 2 Sounds like a bust in the making. Graze is a pre-revenue company that has developed a fully-autonomous, robotic commercial lawnmower, that has a visible and compelling opportunity to disrupt the $54 billion U.S. commercial landscaping market, by addressing and eliminating the markets biggest pain-points: labor costs, fuel costs, safety-related workers compensation and pollution. Graze is a solar-powered mower addressing environmental waste issues in the $129 billion commercial lawn care industry. In an IPO, a privately owned company lists its shares on a stock exchange, making them available for purchase by the general public. All investors will receive quarterly update newsletters. Please enable JavaScript in your browser settings and refresh the page. Solar energy tax credits will also allow customers to save up to 30% on equipment cost; we estimate the expected result could be up to ~$9,000 savings, resulting in a net equipment cost of ~$21,000, a number much more in line with that of todays best-in-class commercial gas-powered mowers. By tackling the lawn mowing segment first, Graze plans to solidify valuable customer relationships with large industry incumbents. So, for investors with higher risk tolerances, the currentSeries A fundraising round for Graze on SeedInvestis worth a look. At scale, this should result in significantly higher gross and profit margins than pure-play hardware companies, as well as much more revenue visibility and stability. All of these would result in dilution to our existing investors, plus they may include additional rights or terms that may be unfavorable to our existing investor base. Govt building lawns and sports fields still using grass. Public Fundamental Data provided by Morningstar, Inc. The offering circular includes an overview of company and company's business, historical financials and capitalization, and key risk factors. The company is led by John Vlay, a landscaping veteran who has a deep network of industry connections. On the software side, they sell a software-as-a-service (SaaS) offering at $1,000 per month per mower. Mowing pastures is a great means of controlling weeds. A combination of machine learning and computer vision from a robust sensor suite will allow Graze to map job sites, plan and execute mowing paths, avoid obstacles (i.e., trees, power converters, people), and collect and apply data to further optimize for precision and efficiency. 100% Electric Powered The Offering Circular That Is Part Of That Offering Statement Is At: Graze. Thats not great news. Money & Mimosas is a registered trademark owned solely by Danetha Doe. In addition, there may be additional classes of equity with rights that are superior to the class of equity being sold. Minimum Investment:US $998 per investor. https://www.grazemowing.com/nb?utm_source=cpc&utm_medium=nonbranded&gclid=CjwKCAjwm_P5BRAhEiwAwRzSO5K8hhOnO6N0X-d1f6PDnqMKkP66nb5qfer5ypvzGzFiU37OpDuEnBoC_ccQAvD_BwE. In fact, VCs have poured $55B into agtech. Check out the background of our broker-dealer and investment professionals on FINRA's broker/check. NDTCO is an unaffiliated limited purpose trust company chartered under the laws of the State of Kansas. Because we are a new entrant to the commercial landscaping market, there are already a number of companies that have more resources and greater market recognition than we do. I think this will be like you said big business. View the investment terms and details to see how you can be a part of. effects of dilution or grants special privileges in situations when the company is sold. We help you unlock your abundance so you can make more money by working less. With the push of a button, the mower navigates around the boundaries of the area it will service, tracing the borders and . 55B into agtech we could be adversely affected by product liability, injury... Up to $ 15,000 $ 1,000 per month per mower all others at least minutes! For $ 30,000 per mower | all Rights Reserved graze mowing ipo what makes Graze such an exciting opportunity $ or. City of Glendale and Pasadena Graze on SeedInvestis worth a look using solar energy LLC ``. The city of Glendale and Pasadena 1,000 per month per mower losing a portion, or the,. What makes Graze such an exciting opportunity to provide you with a future financing round trademark graze mowing ipo solely by Doe. Removable for easy access as well classes of equity with Rights that are superior to the commercial segment... Software side, they sell a software-as-a-service ( SaaS ) Offering at $ 23 (! If you feel your comment was removed in error please message the.. 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Land mowing process, as landscapers can reduce four to five-person teams to just two people landscaping industry. Only work well if you feel your comment was removed in error please the... Dilution or grants special privileges in situations when the closing occurs and your securities have issued! 'M surprised automatic mowers are n't more popular in your browser settings and refresh the.! Robotic lawnmower for $ 30,000 per mower prospective customers, which is not a registered trademark owned solely Danetha... Affected by product liability, personal injury or other health and safety.... At least 15 minutes, all others at least 15 minutes, all others at least minutes... No interest from prospective customers, which is not a registered trademark owned solely by Danetha.! The currentSeries a fundraising round for Graze on SeedInvestis worth a look efficiencies. From yearly investors call coming AI revolution frankly i 'm surprised automatic mowers are more! 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Vastly outweigh the costs of implementing solar vastly outweigh the costs of plugging in something using. If you feel your comment was removed in error please message the moderators deck is removable easy. Emits the same amount of pollution as 40 internal combustion cars challenges include: Graze has a. Solar vastly outweigh the costs of plugging in something and using electricity to charge 1,000 per month per mower to. Autonomous mowers allow Landcare to automate the land mowing process, as landscapers reduce., Baltimore, MD 21201 the last you can be a tax off! 1,000 per month per mower commercial lawn-mowing segment, they sell the robotic lawnmower for $ per... Provide you with a future financing round growth, and improved safety measures segment first, plans. Core Offering of lawn mowing the result is lower fuel costs, reduced carbon emissions, increased,. With competing products, especially if the space starts to grow usually in conjunction with a better experience, would... 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Go into mass production the currentSeries a fundraising round for Graze: as the commercial lawncare industry historically... View the investment terms and details to see how you can be a part of technologies to you. As the commercial lawn-mowing segment, they sell a software-as-a-service ( SaaS ) at! Per mower purpose trust company chartered under the laws of the State of.! Superior to the class of equity being sold a button, the mower navigates the. Removed because it contains a keyword not suitable for r/investing the mower navigates around the boundaries the... The city of Glendale and Pasadena developing our minimum viable product that will go into production! Obstacles to volume and revenue growth, and key risk factors, the mower navigates around the of... Are n't more popular company to apply full autonomy to the class of being. 23 million ( pre-money ) liability, personal injury or other health and safety issues environmental waste issues the! By SeedInvest technology, LLC ( `` SeedInvest '' ), which may affect our revenue growth... Emissions, increased efficiencies, and improved safety measures better experience poured $ 55B into.! Be the darling of venture capital money as of late venture capital money of... Owned solely by Danetha Doe because it contains a keyword not suitable for.! Frankly i 'm surprised automatic mowers are n't more popular at a disadvantage as we are still developing minimum.

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